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Suzy Jacobs has a “portfolio career” as a mentor, MC and co-founder of financial services company Finesque. She required a brand strategy and identity to help communicate and build her professional profile and to launch her new podcast “The Change Room.”
To get a website up and running quickly we chose to build in Squarespace. The was then connected to her podcast streaming platforms for a seamless integration.
On the first week of launch, “The Change Room” made it to the top three on Apple Podcasts in Australia.
Suzy Jacobs has a “portfolio career” as a mentor, MC and co-founder of financial services company Finesque. She required a brand strategy and identity to help communicate and build her professional profile and to launch her new podcast “The Change Room.”
To get a website up and running quickly we chose to build in Squarespace. The was then connected to her podcast streaming platforms for a seamless integration.
On the first week of launch, “The Change Room” made it to the top three on Apple Podcasts in Australia.
Deliverables
Brand Strategy
Tone of Voice/Brand Story
Brand Identity
Brand Guidelines
Stationary Collateral
Website Design
Podcast Branding
Completed while at Bench Creative
Brand Strategy & Creative Direction: Penny Ransby
Art Direction, Website Design & Build: Monica Lawrie
Design: Liana Lewis
Photography: Mel Hird